Workers’ control at Fralib: the brand with the Elephant

  • May 1, 2014

Work & Workers

When the big multinational Unilever shut down a tea processing plant in the south of France, the workers reacted immediately by occupying their factory.

INTERNATIONAL WORKERS’ DAY 2014:

Five Inspiring Struggles to Celebrate on May Day

1. Hotel Bauen and workplace recuperation in Argentina
By Marina Sitrin

2. Vio.Me: workers’ control in the Greek crisis
By Theodoros Karyotis

3. Workers’ control at Fralib: the brand with the Elephant
By Dario Azzellini

4. Tuzla: the workers’ revolt that spawned a Bosnian Spring
By Chiara Milan

5. Yue Yuen: wildcat strikes and labor struggles in China
By Michael Caster


In France there are two cases of recuperated factories occupied by workers during the current crisis. One is the Pilpa Ice Cream Factory, which just started producing organic ice cream and yoghurt as a worker-owned and administered company after a long-lasting struggle. The other is the Fralib Tea Factory. Both were closed by their huge multinational owners to relocate production.

Fralib is an herb and fruit tea processing and packaging factory in Gémenos, near Marseille, South France. The plant produced the tea sold under the famous Thé Eléphant brand created 120 years ago, as well as Lipton tea. In September 2010, Dutch-British transnational food giant Unilever, owner of Lipton, decided to close the plant in France and move production to Poland. The workers reacted immediately, occupying the factory and beginning a boycott campaign against Unilever.

The union Confédération Générale du Travail (CGT), formerly close to the Communist Party, supports the Fralib workers. “The struggle at Fralib started on September 28 2010. In 2010 we had 182 workers. Now we are 76 workers and still fighting,” comments Gérard Cazorla, mechanic and union secretary at Fralib.

The workers want to restart production in the factory under workers’ control and retain the Thé Eléphant brand, claiming it as regional cultural heritage. They want to switch to producing organic herbal teas, mainly linden tea, relying on regional production. As in most other cases, the self-organized struggle of the Fralib workers has three pillars: the project of production; public protest and the construction of a solidarity campaign; and the legal struggle against Unilever.

“We have militant production to make our struggle known and to support the solidarity campaign. We went through a long period without income and we had to live. What allowed us to live all that time was solidarity. I think it is important to make our struggle known in France, in Europe and in the world, and our production helps us. While our prior production was — let’s say — industrial tea, now we produce organic linden tea. With that we show that the machines work and that we know how to make this factory work. That is important so the people can see that Fralib can work without bosses and without Unilever.”

On January 31 and February 1, 2014 Fralib housed the first European Meeting of “The Economy of the Workers.” More than 200 researchers, supporters and workers from five European factories under worker control participated in the meeting inspired by and directly linked to the world meeting of “The Economy of the Workers,” which takes place every two years and had its third meeting in Brazil in 2013.

Researchers from Argentina, Mexico and Brazil also participated in Marseille, as did a worker from the Argentinian textile factory Pigüé. In honor of the meeting and with a nod to the Argentine movement of recuperated factories, the Fralib workers produced boxes of Argentine mate tea. This is not the only link of the Fralib workers to Latin America. The factory occupations in Argentina, so they tell, were their source of inspiration. In a song and video the workers produced to support their struggle the workers call themselves “Los Fralibos”.

The Fralib workers are determined to continue their struggle for a workers’ controlled factory. They can count on the solidarity of many movements and workers they reached out to during the past years of campaigning. The workers accomplished that closing procedures and social plans were revoked several times by court order. Fralib closed officially only in September 2012. In March 2013 Unilever stopped paying the workers’ wages despite a court decision that Unilever had to continue paying them.

In September 2013 the Urban Community of Marseille Provence Métropole bought the land upon which the factory is built for €5.3 million and paid one symbolic euro for the machines in order to support the workers’ efforts. The workers know this is not enough to restart production and continue their struggle, as Cazorla explains:

“In January 2014 Unilever’s social plan was revoked for the third time by the court. Now we are discussing with the Unilever directors while we are building our project. We need the rights to the brand, capital to buy raw material and ability to sell our products or we will not be able to produce and pay 76 workers. We want that money from Unilever as compensation for firing us.”

For more documentation and articles on workers’ control, check out: workerscontrol.net.

Dario Azzellini

Dario Azzellini is a writer, documentary filmmaker, political scientist and sociologist at Johannes Kepler University in Linz, Austria. He is co-author, with Marina Sitrin, of They Can’t Represent Us! Reinventing Democracy From Greece to Occupy (Verso, 2014), and editor of An Alternative Labour History (Zed, 2015). He is part of www.workerscontrol.net.

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Source URL — https://roarmag.org/essays/fralib-marseille-workers-control/

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